Root Cause Pet Nutrition: Restore Your Pet's Health from Within
Personalized nutrition consulting that addresses the "why" behind your pet's health challenges—working alongside your veterinary team to help your companion animal thrive.
When conventional approaches aren't enough, there's hope. With over 20 years of experience in holistic pet nutrition, I help dedicated pet guardians like you discover how the right nutrition can transform your companion's health and vitality
The Story Behind Woof Nutrition
It started with Artemis, a beloved wolf-dog hybrid whose diabetes diagnosis changed everything. When we discovered that conventional dog food was actually worsening her condition—the corn-based ingredients turning to sugar and feeding the diabetes—my business partner Julie and I knew we had to find a better way.
That search led us to the transformative power of nutrition, and ultimately to founding The Big Bad Woof in 2005. Nearly two decades later, I've helped hundreds of pet guardians navigate complex health challenges through personalized nutrition approaches that address root causes, not just symptoms.
Every pet I work with carries forward Artemis's legacy—the understanding that when we look beyond conventional approaches and address root causes, healing and transformation are possible.
If Your Pet Needs More Than Basic Care
If your companion is experiencing:
Chronic allergies or skin conditions that keep returning
Digestive issues that haven't responded to prescription diets
Recurring infections or immune system challenges
Behavioral changes that may be nutrition-related
Serious health diagnoses where you want to support treatment naturally
Age-related decline where you want to improve quality of life
You're ready to:
Understand the "why" behind your pet's health challenges
Work with a practitioner who respects your veterinary team
Invest in long-term wellness, not just quick fixes
Learn how to make informed nutrition decisions throughout your pet's life
How We Work Together
Basic Consultation
30-minute Zoom or in-store meeting
Perfect for pet guardians seeking preventive nutrition guidance or addressing minor concerns. Ideal for healthy pets needing optimization, dietary transitions, or light wellness support.Â
What you'll receive:
Nutrition assessment and basic recommendations
Supplement suggestions for general wellness
Diet transition guidance
General lifestyle and wellness tips
Initial Nutritional Consultation
One Hour includes 30-minute Zoom meeting + document prep
Your starting point for addressing specific health challenges through targeted nutrition. We'll assess your pet's current health and diet, then create personalized recommendations to support their wellness.
What you'll receive:
Health and dietary assessment
Customized diet recommendations
Targeted supplement suggestions
Written report with specific recommendations
Clear implementation guidance
Comprehensive Nutritional Consultation
2-hour minimum
in-depth session
For pets with chronic conditions requiring extensive analysis. Includes thorough review of veterinary records, lab results, and comprehensive health history to develop detailed protocols.
What you'll receive:
Complete veterinary record and lab result review
Comprehensive health and lifestyle assessment
Detailed personalized nutrition protocol
Targeted supplement recommendations
Written comprehensive report with action steps
Integration strategies with your veterinary care team
Follow-Up Support
Ongoing progress monitoring
Enter your text here.Because real change takes time. We'll assess how your pet is responding, make adjustments based on new information, and refine recommendations as needed.
Comprehensive Wellness Package
1-4 month programs
For pet guardians committed to complete health transformation. Includes multiple consultations, ongoing monitoring, and continuous support throughout your pet's healing journey.Â
If you are interested in this option please fill in the request below:
What Makes This Different
Evidence-Based + Holistic
Over 20 years of hands-on experience combined with certification as a Holistic Pet Health Coach with Dr. Ruth Roberts, DVM. Every recommendation is grounded in both scientific research and real-world results.
Collaborative Care
I work alongside your veterinary team, never positioning nutrition as a replacement for medical care. Your vet's expertise plus targeted nutrition support creates the most comprehensive approach to your pet's health.
Individualized Protocols
No cookie-cutter solutions. Each recommendation is tailored to your pet's unique needs, your lifestyle, and your budget. What works for one animal may not work for another.
Education-Focused
You'll understand the "why" behind every recommendation, empowering you to make informed decisions throughout your pet's life. Knowledge is power, and every pet guardian deserves to understand how nutrition impacts their companion's health.
Real Results from Real Families
Sandy C, Rockville MD
"Pennye spent a generous amount of time with me listening to my concerns about my dog and making recommendations about food and supplements when I couldn't get this information from my own vet. They really care about the animals and want to make the humans happy in the process!"
Mari R, Washington DC
"My pup is not only stable—he is vibrant, engaged, and still enjoys his days, even as he lives with a serious diagnosis. She helped us feel empowered instead of helpless, and for that we are deeply grateful. Her holistic approach, grounded advice, and genuine care have been a gift."
Cancer Support Case"By day 2 of being on this supplement I noticed a difference. He was less anxious and less itchy. I will continue to use this product."
Pittie Parent, Washington DC
"Unfortunately he suffers form seasonal allergies. Sneezing, anxiety, whining, hot spots, scratching which can lead to a secondary infection. After reaching out to Pennye at The Woof, she recommended Alge-Ex. By day 2 of being on this supplement I noticed a difference. He was less anxious and less itchy. I've tried many treatments and I will continue to use this product."
Founder, Woof Nutrition, LLC
Co-Founder, The Big Bad Woof
My Approach: Evidence-based nutrition science combined with natural healing modalities, always working in collaboration with veterinary professionals to address root causes and restore optimal health.
About Pennye Jones-Napier
My journey from gemologist to pet nutrition specialist might seem unexpected, but there's a common thread: precision, attention to detail, and understanding the importance of quality foundations. Just as I once evaluated the clarity and authenticity of precious stones, I now assess the clarity and authenticity of pet nutrition.
20+ years in holistic pet nutrition
Certified Holistic Pet Health Coach with Dr. Ruth Roberts, DVM
Fellow of the Gemmological Association of Great Britain (former)
Co-owner of The Big Bad Woof since 2005
Former adjunct faculty at New York University's Appraisal Studies Program Jewellery Camp
Instructor, Jewellery & Appraisal Studies at The Smithsonian
Ready to Transform Your Pet's Health?
The best nutrition plan is the one you can actually follow. Let's work together to find solutions that fit your lifestyle, budget, and your pet's specific needs.
Woof Nutrition, LLC works in conjunction with, not as replacement for, veterinary medical care. Consultations recommend nutrition, supplementation and lifestyle changes to complement your veterinarian's recommendations.
Woof Nutrition, LLC
Holistic Pet Health Coaching
Takoma Park, MD 20913
United States
